A Sheffield-based provider has won a contract to supply high-speed broadband services to an exclusive student residential area.

Ask4 will connect university goers at The Pinnacles in Sheffield city centre, where those staying in the halls enjoy such luxuries as ensuite bathrooms and 32-inch LCD TVs.

The company claims to be the UK's fastest student and residential broadband supplier, offering 50Mb connections to undergraduates.

According to the firm: "By connecting client's buildings directly to our own network using dedicated fibre ask4 ensure that the buildings have access to super-fast, scalable internet services and value-added services such as IPTV and VoIP."

Ask4 advertises no download limits or usage charges and offers dedicated online support for 14 hours a day.

Another institution to call upon Ask4's services recently was Leicester's De Montfort University, which was connected in September.