Broadband provider UPC Ireland witnessed a surge in subscription volumes during 2009, it has been revealed.

A 45 per cent increase in customer numbers was witnessed, taking its broadband package user base to 148,000, reports the Irish Times.

Indeed, UPC's Irish division said it had finished 2009 strongly across its entire range of services, not merely broadband.

A ten per cent rise in the number of households using UPC's digital TV services was also witnessed, while telephone subscription levels more than doubled to 60,300.

UPC Ireland's Chief Executive Robert Dunn commented that the firm was continuing to invest in high-speed broadband in order to improve customer service levels.

He told the news provider that a new on-demand TV service was being planned for the future, as well as faster broadband.

Back in December, UPC announced plans to introduce a 30Mb broadband service to the Irish market.