O2 clarifies its unlimited broadband policy

Posted 26th May 2010 at 1:13pm by Oliver Folkard

Unlimited broadband provider O2 has made moves to clarify its current usage policy.

The broadband deal provider's BT Wholesale-based Home Access packages were marketed as coming with unlimited downloads, however, the firm is urging users to abide by its traffic management and usage restrictions to avoid being blocked from accessing the broadband offers.

O2 has already contacted a number of its heaviest users with its current broadband internet restrictions, which it says are not new.

The firm said that while users are entitled to unlimited broadband downloads, they must use the services provided within reason.

O2'S usage policy states: "Our network's been designed to cope with people downloading large files (like music or films) and watching video online.

"But if you're using the service excessively - like continually downloading large files at peak times - then we do reserve the right to warn you to lower your usage."

Recently, O2 research showed that two-fifths of customers find slow broadband packages and not download limits most frustrating.

Related news

2 comments

Only show comments

Lambo, 27th May 2010.

All providers have got to stop using the phrase 'unlimited', when it's nothing of the sort. The ASA has been so inert on this it's not even true.
Reply
Carl Barron, 28th May 2010.

Trading standards should threaten to sue all ISP’s who wrongly state unlimited usage.

The whole exercise of increasing broadband speed is seriously flawed, as all ISP’s have a limited fair usage policy, even those ISPs who claim to give unlimited download still state a fair usage policy is in place. Hence by increasing the download speed the faster you reach your limit, before you either have restrictions placed on you and at worse loose your contract.

Until such time as this problem is addressed, the push to watch TV via Broadband will only hasten the problem’s occurrence. Hence the British Government’s continued push for faster broad band and BT’s 100Mb broadband heading for 2.5 million homes is totally pointless. Remove all caps on Broadband or expect all customers to switch to Virgin, as they are the only true unlimited download providers I know of.

Reply