Ookla has revamped its Speedtest.net website, which is used by consumers as a free broadband speed analysis tool.
The firm, which receives more than two million daily website hits, has added a new interface with a zoomable map system, real-time tracking features and a result-sharing function, reports ISPreview.co.uk.
Ookla explained that the new interface and mapping scheme instantly selects the optimal server from among the closest of 780 current testing locations in order to deliver the most accurate results possible.
It noted that the user does not need to have any technical knowledge to take advantage of the tool.
"Testers now have the option to register on Speedtest.net to gain access to enhanced features and more tools," the company added.
"Other sitewide enhancements include a new support section designed to improve the accessibility of technical solutions, resources and answers to popular questions."
The download speeds received by home broadband customers depend on a range of factors, including latency, line quality and the broadband deal used.