The T-Mobile and Everything Everywhere brands could disappear in the UK should a takeover bid succeed, it has been reported.
Tom Alexander, the former Chief Executive of Everything Everywhere, is spearheading an attempted buyout of the mobile broadband companies by private equity houses KKR and Apax.
Should the £8 billion deal go through, Everything Everywhere is expected to be refocused around the Orange brand, reports the Telegraph.
Everything Everywhere - the UK parent company of T-Mobile and Orange - was formed in 2010 when Deutsche Telekom and France Telecom merged their UK operations.
The two separate brands have been retained, but the firm operates Everything Everywhere stores on the UK high street.
Speaking last week, France Telecom's Finance Director Gervais Pellissier called on the owners of Everything Everywhere to distinguish between "the short-term value obtainable from an initial public offering and the long-term value of being number one in the UK".
A spokesperson for Everything Everywhere refused to comment on any possible future shareholder structure of its business.