Consumers signing up for a range of BT fibre and ADSL broadband deals can now get their hands on two separate gift certificates.
Up until December 1st 2013, new customers signing up over the internet are entitled to a £25 or £50 Sainsbury's gift card plus a £40 Next voucher.
This offers consumers a real boost as they begin their Christmas shopping in the run-up to the festive period.
For households seeking fibre broadband services, BT Infinity 1 is the entry-level option. The package comes with a £50 Sainsbury's gift card, in addition to a £40 Next voucher.
BT Infinity 1 offers download speeds of up to 38Mb, up to 9.5Mb uploads and a 40GB monthly usage allowance.
Weekend calls and a free connection are included, along with a host of other features including unlimited Wi-Fi, access to the BT Sport app and online player, a BT Home Hub 5, BT Net Protect Plus, BT SmartTalk and 2GB of BT Cloud storage.
The super-fast broadband deal is priced at £15 per month plus line rental for the first 12 months, rising to £18 per month plus line rental thereafter.
Households signing up for Unlimited BT Infinity 2 are entitled to the same introductory gift vouchers, but can take advantage of up to 76Mb download speeds and up to 19Mb uploads.
This unlimited broadband deal is priced at £20 per month plus line rental for the first three months of an 18-month deal, rising to £26 per month thereafter.
In terms of ADSL deals, BT broadband and calls - which is priced at £10 per month plus line rental for the first 12 months and £13 per month plus line rental thereafter - is the entry-level option.
This package offers up to 16Mb download speeds with a 10GB usage allowance, plus weekend calls and added extras including BT Sport, unlimited Wi-Fi and a BT Home Hub 4.
It also offers a £25 Sainsbury's gift card and a £40 Next voucher to new subscribers signing up over the internet.