Virgin Media is to create 120 new apprenticeship opportunities for young people, as demand for super-fast and digital entertainment services continues to grow.
The service provider's training programmes have seen more than 350 apprentice engineers graduate into full-time jobs in the past two years.
Just last month, Virgin Media announced plans to hire 116 graduates from its apprenticeship programme, in a bid to support its fibre broadband rollout.
In 2013, Virgin Media received 63 applications for every place on its training course, highlighting the level of demand among would-be engineers.
Paul Buttery, Virgin Media’s Chief Customer, Technology and Networks Officer, explained how he started his own career as a telecoms apprentice, and as such, fully appreciates the value offered by such programmes.
”We are really proud of our schemes, which have been a great success over the last six years and are expanding into different parts of our business, including management," he stated.
“Super-fast broadband creates lots of opportunities for young people and we are pleased to be offering them the chance to gain the skills and qualifications to kick start their careers in a thriving industry."
Mr Buttery commented that Virgin Media is committed to developing "the next generation of digital talent".
Matthew Hancock, the Skills and Enterprise Minister, said it is "great" that Virgin Media is creating 120 new apprenticeship and traineeship vacancies.
"I would encourage other employers to follow Virgin Media's lead and use apprenticeships as an opportunity to grow their own talent and improve the skills base of their workforce."
Chris Starling, Head of Apprenticeships for Virgin Media, added that the firm's apprenticeship programme "has gone from strength to strength" in recent years, with "huge demand for opportunities".
"Virgin Media’s courses offer a superb insight into our business and are an excellent gateway to stimulating and prosperous careers," he stated.