Advertising & brands
As mobile companies compete for our custom, their big-budget advertising campaigns and branding are becoming ever more sophisticated and prominent. Our specialist mobile phones advertising and brands section covers everything from new TV spots to innovative outdoor marketing methods with unrivalled detail.
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NEWSSanta uses Siri in Apple iPhone 4S Christmas ad
Gives directions and weather updates to gift delivery points.
Dew Alam - 19th December 2011
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COMMENTBBX name change: shouldn't RIM have checked first?
What's in a name? More than RIM realises, reckons Joe Minihane.
Joe Minihane - 12th December 2011
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NEWSO2 offers cut-price Android phones & BlackBerry Curve for Facebook...
‘Like’ it to lower it
Jonathan Leggett - 2nd December 2011. 1 comment
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COMMENTSamsung iPhone 4S ad: funny, but no way to convert Apple faithful
Samsung really, really needs to pick its fights more carefully, reckons Joe...
Joe Minihane - 24th November 2011. 1 comment
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NEWSMore Nokia stores closing?
Chill wind blowing for Nok Nok's retail network.
Jonathan Leggett - 4th August 2011. 1 comment
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COMMENTCan Sony Ericsson claw itself back from the brink?
SE's problems run much deeper than Q2's supply chain glitches, claims Joe Minihane....
Joe Minihane - 18th July 2011
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NEWSGetJar blasts Apple over app store trademark claim
Third-party software market won’t kowtow to Cupertino.
Jonathan Leggett - 11th July 2011. 1 comment
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NEWSAmazon wins round one in Apple court battle
Amazon: 1. Apple: 0.
Jonathan Leggett - 7th July 2011. 1 comment
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NEWSNokia & Sony Ericsson brands to 'die out in 2012'
Sure, they’re ailing. But it’s not as bad as all that, surely?
Jonathan Leggett - 24th June 2011. 4 comments
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NEWSNokia: why another Symbian push is mystifying
Symbian is a busted flush that's got no part in the New Model Nokia, says Joe...
Joe Minihane - 21st June 2011. 2 comments
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COMMENT
Nokia ditches Ovi: a long time coming, but a smart move
Nokia's Ovi rebrand is its smartest move since Elop's 'burning platform' speech,...
Joe Minihane - 16th May 2011. 2 comments
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COMMENTiPhone & iPad gaming: Apple's new hires hint at bright future
Big-name signings from Nintendo and Activision show Apple is taking the fight to the...
Joe Minihane - 11th April 2011. 1 comment
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NEWSO2 Take That ticket giveaway with Samsung Galaxy Mini & Ace
Get up close and personal with everyone’s favourite man band with O2.
Jonathan Leggett - 7th March 2011. 3 comments
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NEWSHTC Desire wins phone of the year at T3 Awards, HTC best brand
HTC and Apple win big at T3 Awards 2010.
Dew Alam - 12th October 2010. 3 comments
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NEWSHilarious BBC sketch makes fun of BlackBerry and other fruity brands
My BlackBerry is not working…
Dew Alam - 22nd December 2010. 2 comments
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COMMENT
Samsung iPhone 4S ad: funny, but no way to convert Apple faithful
Samsung really, really needs to pick its fights more carefully, reckons Joe...
Joe Minihane - 24th November 2011. 1 comment
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NEWSNokia ad campaign to slam Apple
Nokia is planning to satirise rival Apple in TV ads set to play in the UK this...
Ewan Taylor-Gibson - 4th August 2010. 4 comments
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NEWS
Apple outlines iAd rules
The new iAd in-app advertising service from Apple has had its ground rules outlined....
Oliver Folkard - 5th July 2010. 1 comment
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NEWS
O2 Take That ticket giveaway with Samsung Galaxy Mini & Ace
Get up close and personal with everyone’s favourite man band with O2.
Jonathan Leggett - 7th March 2011. 3 comments
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NEWS
O2 offers cut-price Android phones & BlackBerry Curve for Facebook...
‘Like’ it to lower it
Jonathan Leggett - 2nd December 2011. 1 comment
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NEWSPop stars create Spotify playlists for Sony Ericsson mobiles
Sony Ericsson has teamed up with star musicians to generate playlists for phone...
Oliver Folkard - 26th April 2010. 1 comment
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NEWS
GetJar blasts Apple over app store trademark claim
Third-party software market won’t kowtow to Cupertino.
Jonathan Leggett - 11th July 2011. 1 comment
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COMMENT
iPhone & iPad gaming: Apple's new hires hint at bright future
Big-name signings from Nintendo and Activision show Apple is taking the fight to the...
Joe Minihane - 11th April 2011. 1 comment
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NEWSGoogle bags AdMob and infiltrates iPhone
Google's purchase of mobile marketing company AdMob enhances its iPhone presence.
Jonathan Leggett - 12th November 2009
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NEWS
Apple using iTunes info to target advertising
Apple's iAd platform will deliver content based on iTunes usage history.
Ewan Taylor-Gibson - 8th July 2010. 1 comment
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NEWSMobile site TV ad banned
An advert for a 'mobiles for cash' website has been taken off the air.
Oliver Folkard - 18th November 2009
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NEWSPalm Pre 2 gets its first “official” commercial
Good bye creepy lady. Hello HPalm.
Dew Alam - 26th October 2010. 4 comments
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NEWS
Nokia & Sony Ericsson brands to 'die out in 2012'
Sure, they’re ailing. But it’s not as bad as all that, surely?
Jonathan Leggett - 24th June 2011. 4 comments
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NEWS
Nokia ad campaign to slam Apple
Nokia is planning to satirise rival Apple in TV ads set to play in the UK this...
Ewan Taylor-Gibson - 4th August 2010. 4 comments
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NEWSFan's Palm Pre ad causes stir
A 30 second fan-made ad for the Palm Pre is the toast of Palm fans.
Ewan Taylor-Gibson - 29th March 2010. 3 comments
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NEWS
HTC Desire wins phone of the year at T3 Awards, HTC best brand
HTC and Apple win big at T3 Awards 2010.
Dew Alam - 12th October 2010. 3 comments
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NEWSO2 launches World Cup SIM promotion
O2 is giving away SIM cards and offering customers money for each England goal.
Ewan Taylor-Gibson - 3rd June 2010. 3 comments
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NEWS
O2 Take That ticket giveaway with Samsung Galaxy Mini & Ace
Get up close and personal with everyone’s favourite man band with O2.
Jonathan Leggett - 7th March 2011. 3 comments
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NEWS
Nokia: why another Symbian push is mystifying
Symbian is a busted flush that's got no part in the New Model Nokia, says Joe...
Joe Minihane - 21st June 2011. 2 comments
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NEWS
Google slams Apple iPhone ad rules
Apple's new mobile advertising policy has come under fire from rival Google.
Oliver Folkard - 11th June 2010. 2 comments
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NEWSSamsung Galaxy S Star Wars ad ft. Darth Vader (video)
The Sith get onboard with Android.
Jonathan Leggett - 11th November 2010. 2 comments
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NEWSSony lampoons iPhone games in ad
Sony has become the latest firm to target Apple's iPhone in a TV ad.
Oliver Folkard - 19th August 2010. 2 comments
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NEWSiPhone apps parodied by Sesame Street
Today’s program was brought to you by the number 3 and the letters G and S.
Jonathan Leggett - 2nd November 2010. 2 comments
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NEWS
Hilarious BBC sketch makes fun of BlackBerry and other fruity brands
My BlackBerry is not working…
Dew Alam - 22nd December 2010. 2 comments
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