'Bundles' helping broadband market

22 April 2008

The broadband market in the European Union (EU) is being given a great amount of help by the availability of bundled services, it has been claimed.

Such "strong growth" has been offered a catalyst by "customised" products, researchers Frost & Sullivan revealed, with consumers not worried about paying a little bit extra.

Moreover, initiatives on behalf of the EU are also going to contribute to further growth as government's place emphasis on efficiency gains, a report by the company found.

An analyst who aided in the compilation of the report urged broadband providers to remain competitive and to ensure that prices are reachable for customers.

"For example, fixed-service providers will need to sustain their position by offering new compelling services by collaborating with wireless service providers, alternative service providers and content service providers," the official commented.

This week, the council in South Derbyshire claimed that there have been problems with BT's broadband services in the region.

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