26 April 2007
As part of Prime Minister Tony Blair's We're In This Together (WITT) programme, More Than car insurance as a direct arm of Royal & Sun Alliance has announced a range of products designed to "help customers take action to reduce their personal impact on climate change".
Consumers who want to join up for the WITT-based scheme will be given a GPS telematics device for their car which will monitor how green their driving behaviour is as well as sending them regular tips to help them drive more efficiently.
As well as driving in a more environmentally friendly manner, eco-drivers will find that they save themselves money on fuel costs and replacing tyres. The Energy Saving Trust estimates that by driving in a green way, motorists could save up to £120 per year.
In addition, More Than customers who sign up to this insurance policy will also receive a discount of up to 15% and free carbon offsetting for the first 3,000 miles.
"By offering consumers positive environmental choices, large companies can make a tangible difference in the fight against climate change," said Bridget McIntyre, UK Chief Executive of Royal & SunAlliance.
"I believe it's the right thing to do. Our customers want us to take action and our people want to work for a company that's taking its environmental responsibilities seriously."
Eco-drivers have often found that the best deal could be with More Than insurance as they were the first insurer to offer a 15% discount for hybrid cars.
© 2008 Adfero Ltd
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