Card generosity 'rises'

17 March 2008

More consumers are using their credit cards to give money to charitable organisations, the UK's payments association Apacs has revealed.

In 2007, money given via this channel and other plastic devices grew to £1.013 billion, it said, up from £842 million the year before.

On average, the value of a donation to good causes stood at £44.75 last year, while the volume of card transactions rose by 23%.

Director of communications at Apacs Sandra Quinn stated that the options available to consumers probably led to the rise.

"It seems very likely that our increasing preference to pledge by plastic has been spurred on by all the growing opportunities to pay online or over the phone," she commented.

She added that the current trends were influenced by the goodwill seen after the tsunami in Asia in 2004.

Last week, the same outfit claimed that credit card fraud increased to stand at £535 million in 2007.

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