Britons 'evading their finances'

5 June 2009

As many as 12 million Britons are in a state of denial when it comes to the state of their personal finances, a new survey has revealed. 

The Reader's Digest discovered a number of different money personalities among Britons, with many failing to realise how much financial difficulty they are in until they experience a problem. 

"Once you have worked out your own money personality, it may be time to embark on a little financial self-improvement," advised Harvey Jones, an Independent Financial Expert. 

Fighting against instincts can help people regain control of their savings, Mr Jones added, which may be of interest to the 25% of people deemed financial evaders by the survey. 

Britons have saved an average of £86.35 each month over the last year, according to latest statistics from NS&I.

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