21 September 2005
A British company has become the latest player in the home telephone market, it emerged today.
Switch Call today launched a new Voice over Internet Protocol (VoIP) service that will allow consumers and small businesses to make telephone calls over the internet.
The service says it provides a normal telephone number, a free telephone handset, a simple 5-minute set-up and cheap telephone calls.
The company is launching its VoIP service for £5.00 a month, "combining the simplicity of a landline service with the low cost of a VoIP service".
Switch Call's rivals in the VoIP marketplace are SkypeOut and Vonage.
Nick Kaulbach, managing director of Switch Call, commented: "Technologies tend not to become truly mass-market until they become simple as well as beneficial.
"Many people fully understand that VoIP services are beneficial to them based on their low-cost. But until now, I think that there has not been a service simple enough to break through into the mass-market."
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