Home dial-up users are becoming few and far between with an astonishing 1.4 million UK home users abandoning their primitive internet connections for broadband in the last 6 months. Research by Point Topic suggests there are only 2.2 million homes left in the UK with dial up as their only form of internet access.
Further stats suggest that of those left, a third plan to ditch the dial up for faster broadband in the next six months. By 2009, it is therefore thought that only 700,000 homes will be left using dial up, with it all-but disappearing as a connection method by 2010. Hurrah for broadband!
It is thought that smaller ISPs will struggle to recruit new broadband users as the major ISPs snap up the remaining dial-up users with relentless broadband price-cutting and targeted marketing.
Leading the pack with dial up are Orange who are thought to have 580,000 dial up users in their ranks (a hangover from the Wanadoo and Freeserve buy-outs). Other big dial-up ISPs include BT, Tiscali, AOL, Virgin Media and Tesco who (bizarrely for a supermarket) own 5% of the dial-up internet market.
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