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BT has retained its retail share of total broadband connections in the UK for the third consecutive quarter, figures from Ofcom have shown.

The regulator's latest Telecommunications Market Data Update revealed that BT had a 26.5 per cent share of the retail market connections.

Overall, total connections from residential and small to medium-sized enterprises (SMEs) grew by more than 400,000.

Total broadband connections grew to 16.6 million for the quarter.

According to Ofcom, the majority of new connections were through local loop unbundling to new providers.

BT may find its dominance threatened in the future, following Virgin Media's recent confirmation that it would be unveiling its new super-fast broadband service from December 15th.

Virgin Media are promising download speeds of up to 50MB, however the company has claimed that industry speed tests are not yet accurate enough to provide a measure for high-end packages.

Patrick Goss of Tech Radar claims that other providers are struggling to match the new connection speed.

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