The majority of consumers are satisfied with their broadband service, a new survey by Ofcom has revealed.
Customer satisfaction data collected by the regulator indicates that less than one in ten (nine per cent) are dissatisfied with the service they receive.
However, there were variations in satisfaction levels for different types of browsing.
Some 93 per cent of consumers were satisfied with their experience of web browsing, while around two thirds (33 per cent) of consumers that watched or downloaded TV programmes were not satisfied with the quality of connection.
The research also revealed that nearly one in three (28 per cent) users were unaware of the headline speed of their broadband provider.
Ed Richards, Ofcom chief executive, said: "We want to see all internet service providers meet the needs of their customers by clearly explaining what speeds they should expect and by ensuring that their networks meet consumers increasing demand for higher speed broadband."
Dissatisfaction levels among rural broadband users (14 per cent) were nearly double that of urban broadband customers (eight per cent).