US video-on-demand (VOD) broadband TV service Hulu has revealed that a UK launch is its "top priority".
The service, which provides flash videos of content by broadcasters including NBC, Fox and ABC, is currently feeling out interest among British broadband suppliers.
According to the Telegraph, Hulu is expected to launch in the UK this September, as the first part of a multi-pronged expansion plan.
Speaking at London's Future of Broadcasting conference last week, Hulu's Senior Vice-President of International Johannes Larcher said that the company is currently in talks with all of the major internet service providers.
"The UK is our number one priority in terms of international expansion. We are very interested in the UK," he said.
"We hope in the very near future we will have some plans to reveal for the UK."
Mr Larcher also revealed that Hulu will be hoping to take advantage of a hole in the VOD market left by the scrapping of Project Kangaroo, which was a planned broadband TV service from the BBC, ITV and Channel 4.
Hulu is free for users and provides content from more than 150 different content companies, including Lionsgate, MGM, National Geographic and Comedy Central.