The super-fast broadband market looks set to be shaken up after internet company Google announced plans to begin developing such services.
In a blog posting, the company has revealed that it is set to build and test fibre-optic internet networks in several locations across the US, with the goal of offering connection speeds of up to 1Gb.
Google also intends to offer the service at a competitive price to potentially 500,000 people. The firm has not stated if it will look beyond the US if the service proves successful.
Writing in the post, Product Managers Minnie Ingersoll and James Kelly said: "Our goal is to experiment with new ways to help make internet access better and faster for everyone."
Ericsson and O2's parent company Telefonica recently confirmed plans to showcase high-speed mobile broadband services at the upcoming Mobile World Congress event, which is taking place in Barcelona next week.