Virgin Media has revealed that its broadband TV subscribers will be able to watch Clash of the Titans at home before it is released on DVD in the UK.
Through an exclusive deal with Warner Bros UK, the broadband provider has revealed the film will be available on its Movies on Demand service for £14.95, three days before it is available in stores.
Customers will then be able to watch the film, starring Sam Worthington and Liam Neeson, as many times as they like in a 48-hour period before receiving a DVD copy a few days afterwards.
Aleks Habdank, Director of On-Demand Television and Strategy at Virgin Media, said the firm was delighted to offer the action-packed blockbuster.
He added: "Clash of the Titans is a fantastic addition to our service and, with over 500 movies on demand and now the chance to buy a Hollywood blockbuster on DVD, film fans will never be stuck for choice."
Virgin Media recently confirmed that its broadband TV subscribers will be able to take up Sky Sports HD1 and HD2 through the platform from the start of August.