Leading mobile broadband provider 3 has attempted to strike a chord with consumers by lowering the costs of its pay-as-you-go (PAYG) dongle deals.
In what it describes as "an important change", the internet service provider (ISP) has brought back its £19.99 mobile broadband offer, reducing the price of a 1GB pay-per-use dongle from £29.99.
For consumers seeking extra pre-loaded credit, PAYG mobile broadband with 3GB of data is priced at £29.99 - a £10 discount on the previous price.
"For a while now 3 hasn't been as aggressive with its PAYG mobile broadband products, leading with a starting price of £29.99," the ISP stated.
"In fact all the growth in this product channel has come from our excellent MiFi device. However, from today 3 is discounting its PAYG +1GB and +3GB mobile broadband."
Data on the £19.99 tariff is available for 30 days, with ZTE MF112 dongle users purchasing 3GB having up to three months to utilise their allowance.
According to 3, the dongle works equally well on PCs and Macs, providing ready internet to all consumers in the vast majority of locations.