BT's Total Broadband package offers home consumers the opportunity to make direct savings, the internet service provider (ISP) has claimed.
In an advertisement taken out in the Metro, BT explained how the home phone and broadband package offers free services up to a value of £237.
The ISP places a monetary value of £53 on unlimited evening and weekend calls, to be received across the duration of an 18-month deal.
It also notes that the BT Home Hub, which is included for free when subscribing to BT Total Broadband, ordinarily costs £89.99.
Consumers also save by avoiding the standard £50 connection fee and receiving £44 worth of anti-virus software for free, the ISP stated.
At present, consumers signing up for BT Total Broadband pay just £6.99 per month for the first three months of their deal, rising to £13.99 for the remainder of their contract.
A complementary £25 John Lewis gift voucher is also available when subscribing to the broadband deal over the internet.