Businesses can "save a fortune" once they gain access to super-fast broadband, it has been suggested.
John Paul Annett, who runs a family business selling framed pictures and mirrors in rural County Down, claimed that the recent introduction of high-speed broadband in Northern Ireland has been a game-changer.
Speaking to the NW Evening Mail, he explained that promotional material can now be sent by email rather than in print, meaning the company is saving £6,000 per month.
Mr Arnett noted that faster broadband speeds have also allowed him to revamp the company website, which in turn has seen increased online sales over the last few months.
He claimed that the old broadband connection was restrictive, and prevented JR Arnett from getting its sale point across to customers effectively.
Arlene Foster, Northern Ireland's Minister of Enterprise, Trade and Investment, said the rollout of high-speed broadband was helping the Six Counties' economy, particularly within the small and medium-sized enterprise sector.
Companies based in rural areas can now access a minimum of 2Mb broadband, while those located in towns and cities can download at a rate of 10Mb.