Internet service provider (ISP) Be Broadband hopes to offer fibre broadband services to its customer base in the future.
The firm's Managing Director Chris Stening said providing a super-fast broadband service to Be subscribers was "one of his priorities".
However, he added that fibre broadband will not be introduced until the ISP is able to guarantee the levels of service that Be customers expect from their broadband provider.
"What I don't want to do is offer something which offers an experience where the service runs slow at certain times or is heavily shaped or capped," Mr Stening stated.
"I believe the way we run our network and the quality of our service and support are absolutely fundamental to the Be DNA and are not qualities I am prepared to compromise on."
He noted that there are "less than a handful" of ISPs currently offering fibre broadband services in the UK, and this is because it is "really hard" to make the service work.
Moving forwards, Mr Stening said the firm would work out the costs of providing fibre broadband, and assess these in the context of providing a high level of customer service.
Be Broadband recently reiterated its commitment to delivering unthrottled web services to its user base, 24 hours a day, seven days a week.