Businesses signing up for Griffin Internet's Ethernet services can now reduce their start-up costs courtesy of a free connection.
For the next few months, the broadband provider is waiving the initial charge for firms taking out a three-year contract, reports ISPreview.co.uk.
The broadband deal is set to run until September 30th, giving businesses just under three months to take advantage of the offer.
Lee Broxson, Griffin's Head of Sales, told the news provider that as an aggregator of Ethernet services, the company is able to get the most competitive pricing available.
"Capital is in short supply and end users and resellers want to invest in their business not in set-up fees," he stated.
"With the support of our suppliers and a strong balance sheet we can help our partners close Ethernet deals by removing capex as a barrier to closing a deal."
Mr Broxson said Ethernet sales have doubled since the free connection offer was launched.
Last month, Griffin Internet was named Internet Service Provider of the Year at the Comms Business Awards 2011, retaining the title it won the previous year.