Virgin Media is offering £60 cashback to new customers signing up for a range of its triple-play broadband bundles.
Consumers signing up over the internet can receive a major discount on their first bill as reward for joining the broadband provider.
The latest broadband deal is running alongside Virgin Media's existing six months' half price and free connection offers.
An instant saving of £60 is achievable with a number of broadband packages, including the firm's broadband, TV and phone bundles.
The entry-level option is to pay £20 per month – with a 50 per cent discount for the first six months – to receive up to 10Mb downloads, unlimited weekend calls and 65 TV channels.
For £25 per month (£12.50 for the first six months), consumers can take advantage of up to 30Mb broadband, unlimited weekend calls and 65 TV channels.
The £26 per month tariff (£13 discount rate) provides 100 TV channels, in addition to up to 10Mb broadband and weekend calls, while for £31.50 (£15.75 until month seven), consumers can download at up to 50Mb, make free calls all weekend and tune in to 65 digital channels.
Consumers can also receive £60 cashback on their first bill when signing up for Virgin Media broadband, TV and calls with a TiVo On Demand box.
The unit allows subscribers to watch new and archive TV content whenever they want.
A bundle including 10Mb broadband, weekend calls, 65 channels and a 500Gb TiVo box costs £13 per month, rising to £23 after six months, while customers willing to pay £36 per month (£32.75 for six months) can take advantage of 160 digital channels.
A one-off activation fee applies to the TiVo box with both broadband packages.
Consumers have one final broadband bundle option – the VIP bundle.
For £87.56 per month – discounted to £62.81 for the first half-year – subscribers can enjoy up to 50Mb broadband, more than 160 TV channels, unlimited anytime home phone calls, Sky Sports, Sky Movies, a V+ HD or TiVo box and an extra V HD box.
With free installation and £60 cashback included, VIP customers currently pay just £2.81 for the first month of their contract.