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The Country Land and Business Association (CLA) has launched a new campaign to raise awareness of the problems faced by internet users in rural areas.

Can't Get Online Week will run between October 30th and November 6th, giving rural communities the opportunity to lobby the government for improved access to broadband services.

The CLA is inviting rural residents and businesses to get in touch and inform the organisation of their tales of woe.

IT and social media expert John Popham will then embark on a tour of rural England visiting villages and hamlets which suffer from a lack of broadband coverage.

"The tour is aimed at getting rural areas online and able to use social media even if they have previously come up against seemingly impossible barriers of connectivity, technology or attitude towards something new," he stated.

"I believe passionately in the power of the internet to transform people's lives for the better and I want to make sure that people who live and work in remote rural communities don’t miss out."

William Worsley, President of the CLA, said people and businesses in rural areas feel "considerable frustration" about how hard it is to get a good, reliable broadband connection.

"The CLA is lobbying to ensure that every rural business and household can access a broadband connection of at least 2Mb," he added.

"During Can't Get Online Week John Popham will demonstrate why the internet is so important to the economic and social lives of rural people."

The government has set aside a £530 million fund to ensure all rural communities gain access to 2Mb broadband by 2015.

However, Culture Secretary Jeremy Hunt suggested earlier this year that additional funding may be required to meet the coalition's broadband coverage goals.

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