Skip to main content
Jump to navigation
Sky news

A survey of UK home phone subscribers has identified Sky as the most popular landline provider.

During a recent study, media regulator Ofcom asked 3,000 UK consumers about their broadband and landline experiences during the third quarter of the year.

In terms of home broadband services, Sky customers were found to be most content with their service provider, with Orange in second place ahead of Virgin Media and BT in joint third.

And Sky also topped the charts where landline services were concerned – suggesting the firm is successfully meeting the needs of both internet and home phone customers.

Some 74 per cent of customers questioned by Ofcom said they were satisfied with Sky's home phone services, with 14 per cent neutral and 11 per cent dissatisfied.

BT was the next-best performer with a 63 per cent approval rating. Some 22 per cent of respondents said they were neutral to the firm's landline services and 15 per cent were dissatisfied.

TalkTalk had the next-best satisfaction rating (59 per cent), with 23 per cent neutral and 18 per cent unhappy with the firm's offering.

This left Virgin Media in fourth place, with just 53 per cent of customers claiming to be satisfied with its services, and 25 per cent offering no opinion either way.

Ofcom explained that customer service ratings have generally improved in the landline sector since 2009 for BT, Sky and TalkTalk.

"Satisfaction with Sky’s customer service was significantly above average, with customers particularly pleased that advisers took their questions or issues seriously, were willing to help resolve issues, and offered a goodwill payment or compensation," the media regulator added.

Ofcom noted that the popularity of TalkTalk landline services has increased during 2011.

"Dissatisfaction with TalkTalk’s customer service for complaints handling fell by 22 percentage points and ratings have also improved in many other areas of customer service," the body stated.

"Virgin Media customers were less satisfied than average with overall customer service. There was an increase in the number of issues not satisfactorily resolved, and a decline in customer loyalty since February 2011."  

Join the conversation

comments powered by Disqus

Stay up to date

  • Google+ Follow uSwitchTech
  • Subscribe to our RSS feed

Latest Comments

Search news