High-speed public Wi-Fi is to be brought to Broadgate in London’s Square Mile - home to some of the world’s biggest corporations and top professional practices.
The Cloud is to offer 60 minutes' free wireless broadband per day to the thousands of people who visit and work in the area.
Anyone with a Wi-Fi-enabled smartphone, tablet device or laptop can log on and enjoy access to high-speed internet.
Estate Director Mark Evans said the "number one aim" is to enhance the experience of everyone who visits Broadgate, whether for work or leisure.
"Installing public access Wi-Fi is a vital part of that and ensures we’re leading the way with the service we provide for the many thousands of people who pass through Broadgate every day," he stated.
"The project is part of a wider repositioning exercise to reinforce Broadgate as a dynamic, world-class business destination.”
Broadgate will become part of a growing network of outdoor public access Wi-Fi zones in the capital.
Wi-Fi services are already available at a number of outdoor locations, including the City of London, King’s Cross Central and other Network Rail train stations.
The Cloud’s network now contains thousands of hotspots across the UK and there were over seven million sessions recorded on the network in February 2012.
Vince Russell, Managing Director of The Cloud, said the firm was "delighted" to be using its considerable experience to bring "fast, reliable internet access" to the squares, terraces, colonnades and piazzas of Broadgate.
"Today, given the phenomenal popularity of smartphones and tablets, this service allows people to share the buzz and excitement of one of London’s most vibrant shopping, dining and entertainment areas," he stated.