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The rollout of broadband services across Europe should not prioritise speed at the expense of everything else, it has been claimed. 

Tim Johnson, Broadband Specialist for Point Topic, suggested that too much of an emphasis is currently placed on headline speeds rather than the user experience.

He said that although countries around the continent are aiming to bring the benefits of super-fast broadband to their citizens, they are sometimes getting the focus wrong.

"While politicians may boast of having the fastest internet in Europe, about 40 million homes still can’t get 2Mb," Mr Johnson stated.

"They need at least that speed for a good experience watching internet video, such as YouTube or BBC iPlayer."

The European Commission has set a target of universal 30Mb for the European Union by the end of the decade.

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