Zen Internet is planning to invest £4 million in its fibre broadband infrastructure during 2013, it has been reported.
According to the MEN, the firm expects demand for super-fast broadband to increase significantly in the coming years - and it wants to be ready for this surge.
Richard Tang, Managing Director of Zen Internet, said the main focus for the firm - which he founded in 1997 - is to lay the foundations for future growth.
The company is targeting turnover of £50 million in 2013, but he believes this figure could be doubled within half a decade if customers' fibre needs can be met.
"We are investing in our network to make sure we are ready and trying to let existing customers in areas already covered by it know that it is here," Mr Tang stated.
"The challenge will be providing a service that is ten times faster, which means a lot of our network connections need upgrading, which is what we will be investing in this year."
Back in October 2012, Mr Tang was named Technology Entrepreneur of the Year at the North West Entrepreneur of the Year Awards.
Commenting at the time, he said 2012 had been "a very exciting year" for Zen Internet, whose fibre services had "grown from strength to strength".
The firm not only doubled its fibre-optic broadband speeds at no extra charge to the customer, but also increased its usage allowances by 100 per cent.
Mr Tang noted that the firm opened a new £4 million data centre at its headquarters in Rochdale, Greater Manchester, in a bid to better meet the needs of its customers.