Households and businesses in north Lincolnshire are set to see improved broadband speeds, it has been claimed.
Tom Keeney, BT Director for Yorkshire and the Humber, said his firm is committed to improving download capabilities in the county.
He said fibre broadband services will be rolled out across the region, reports This Is Scunthorpe.
Mr Keeney said fibre broadband will be available to more than one million homes and businesses by the end of 2013.
"As more and more people get connected to the fibre broadband network, it's increasingly important that those living in our more rural areas don't miss out," he said.
BT is in the process of investing £2.5 billion upgrading broadband infrastructure across the UK, to deliver fibre-to-the-cabinet and fibre-to-the-premises connections.