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Virgin Media news

Liberty Global's £15 billion acquisition of Virgin Media has been approved by the European Commission (EC).

The deal - announced in February 2013 - sees the US media company join forces with one of the UK's leading broadband providers.

Liberty Global said the merged company will provide broadband services to 25 million customers across 14 countries.

In a statement, the EC said the transaction did not raise any broadband competition concerns, particularly since Liberty Global and Virgin Media operate cable networks in different member states.

The Commission also considered whether the deal raised any competition issues in the pay-TV market.

It concluded that the proposed acquisition would not restrict competition in European markets because TV content is licensed "mainly on a national basis or for linguistically homogeneous areas".

The fact that the merged entity would still face "sufficient competitive constraint from other players", such as TV content providers and competing pay-TV retailers, was also a factor in the decision.

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