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The adoption of mobile broadband services may be held back by low usage allowances, a survey indicates.

Consumers questioned by were asked which key area they think prevents mobile broadband services from replacing fixed lines.

Almost two in five respondents (39.8 per cent) pointed to low usage allowances, with price (22.7 per cent) also considered to be a constraint.

Some 18.8 per cent of interviewees think that dongle and tablet speeds are preventing mobile broadband from being used as the primary means of connecting to the internet.

Another 7.0 per cent pointed to restrictions imposed by service providers or regulators.

Mark Jackson, Editor of, said it is clear that many people regard mobile broadband as being "very important".

"But most still view it as a substitute rather than a replacement to fixed line connections at home.

"Broadly speaking, most existing 3G and 4G services simply struggle to compete with the ultra-cheap and often unlimited allowances offered by fixed line providers, though the gap has been closing," he stated.

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