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Sky continued to grow its broadband customer base during the third quarter of 2013, adding 111,000 net subscribers.

This represented a nine per cent year-on-year increase for the July to September period, and took the broadband provider past the five million customer mark.

Many households are bundling their services - 36 per cent of Sky's subscribers now take TV, broadband and home phone as part of a triple-play deal.

This represents a rise of 519,000 compared to the equivalent quarter last year.

Overall, Sky added more than 800,000 paid-for subscription products over the three-month period, with quarterly growth up 50 per cent year-on-year.

The company ended Q3 with 11.2 million retail customers after adding 71,000 between July and September, almost 50 per cent higher year-on-year.

Sky's average revenue per customer increased by £17 to £559 per year, representing a three per cent rise on the third quarter of 2012.

Jeremy Darroch, Chief Executive at the broadband provider, said Sky has made "a very good start" to the 2013-14 financial year.

"Strong growth across the board drove a seven per cent increase in revenues and we added 50 per cent more new subscription products than last year as customers continued to respond to the quality and value we offer," he stated.

Mr Darroch said Sky was "particularly pleased" with its continued strong performance in home communications, with strong quarterly growth in broadband a highlight.

"We are making excellent progress against the plan we set out in July to accelerate growth and returns from new services," he added.

"While the consumer environment remains challenging, we are well placed as we execute a strong set of plans for the rest of the year."

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