Tesco is offering 12 months' free broadband to UK consumers when they purchase an internet-enabled device at the supermarket chain.
The offer applies to laptops, tablets, smartphones, smart TV’s, games consoles and other connected devices, giving customers a wide range of options.
Tesco's tablet range includes the iPad 2, the iPad mini, the Samsung Galaxy Tab 3, Microsoft Surface and the Google Nexus 7 - all of which come with 12 months' free broadband.
Laptop options include the Toshiba C50D-10, the Packard Bell TS, the Samsung XE303 Chromebook and the Sony Vaio Fit 15E.
To take advantage of the offer, consumers simply need to buy a device that connects to the internet from Tesco, then choose their broadband package using the promocode 'DEVICE01' to sign up.
The offer applies to valid purchases made up to three months before signing up for a Tesco broadband deal.
Customers can buy an internet-enabled device either in-store at a Tesco supermarket or via the retailer's website.
Tesco Broadband with Evening & Weekend Calls is ordinarily priced at £2 per month plus line rental for 12 months, rising to £6 per month plus line rental thereafter.
Subscribers receive up to 14Mb download speeds with an unlimited monthly usage allowance, along with off-peak calls, a free set-up and a free Technicolor 582N Pro wireless router.
To receive the 12-month discount, subscribers need to quote the '4OFF' promocode when registering.
However, this is currently superseded by the 12 months' free offer for those buying a connected device at Tesco.
Tesco Broadband with Inclusive Anytime Calls is ordinarily priced at £10.50 per month plus line rental, although this can be reduced to £6.50 per month plus line rental with the '4OFF' promocode.
With this deal, customers receive all the same package features, but are able to make landline calls throughout the week.