Skip to main content
Jump to navigation
Sky news

Sky saw broadband usage almost double between Christmas 2012 and 2013, it has been revealed.

Data traffic on the firm's network peaked at 10pm on December 25th, as consumers across the UK headed on to social media sites to report on their day's activities, reports ISPreview.co.uk.

Other users downloaded apps to their new mobile technology devices via Wi-Fi, while many watched on-demand TV content using their broadband connection.

Sky’s Brand Director Lyssa McGowan said it is "great" that families still see the importance of sharing time together around the table for Christmas lunch, "but gone are the days of 'one-Christmas-fits-all'".

"With the increase in tablets and smartphones and the huge variety of entertainment on offer now, households and families are becoming techier, be it granddad on his iPad or his granddaughter on her Xbox 360," she stated.

"That’s why having a totally unlimited DSL or fibre broadband package has become so important to families."

Ms McGowan said unlimited broadband deals allow consumers to "surf and stream to their hearts’ content", with the reassurance of having no traffic shaping or usage limits.

Join the conversation

comments powered by Disqus

Stay up to date

  • Google+ Follow uSwitchTech
  • Subscribe to our RSS feed

Latest Comments

  • Paulstubb 1 week ago Britons' refusal to change... I left TalkTalk and paid extra elsewhere because their customer service is nonexistent. Absolutely awful.
  • Fennyuk 1 week ago TalkTalk offer discounts on... Using the television service as a loss leader! I'd rather have a reliable internet service and choose my...
  • Fennyuk 1 week ago Britons' refusal to change... Talktalk's "no price hikes" only applies to line rental and not the add-on services. I was on an 18 month...

Search news