Sky has launched a new version of its Sky Hub wireless broadband router, which can be installed in the home without the need for an engineer visit.
Subscribers can now set up their own super-fast fibre broadband connection using the device, which is designed to offer "impressive wireless range" throughout the home.
According to Sky, the latest version of the Sky Hub "combines simplicity with industry-leading features all in one neat box".
"The new Sky Hub is easy to set up and gets customers online faster than ever," the broadband provider stated.
"It is delivered straight to the customer’s home with everything they need to get connected, and none of the inconvenience of waiting at home for an engineer."
Sky said the Wi-Fi Protected Setup system is "easy to operate", which makes it easy to connect the router to a Sky+HD box, laptop, smartphone or tablet.
And with more Sky TV customers using the firm's On Demand TV service to watch content at their convenience, this is an additional bonus for viewers.
The new Sky Hub features the same Sky Smart Signal technology as its predecessor.
This means it constantly scans for potential interference and automatically selects the wireless channel that will offer the most reliable connection.
It also includes environmental features - automatically switching to low-power mode when not in active use.
Lyssa McGowan, Director of Communications Products at Sky, claimed her firm is "continually looking" to improve the products it offers and the service it provides.
"The new Sky Hub is testament to that," she stated.
"With our unlimited broadband packages: Sky Broadband Unlimited and Sky Fibre Unlimited, market-leading customer service and state-of-the-art hub, there’s never been a better time to switch to Sky."
Worth £69, the new Sky Hub will be included in all new Sky Broadband Unlimited and Sky Fibre Unlimited broadband packages.