With the grass court tennis season approaching, BT Sport has signed a deal to broadcast three major Wimbledon build-up tournaments.
Viewers will be able to watch some of the world's top-ranked players compete at Queen’s, Birmingham and Eastbourne during early and mid-June.
The deal with the Lawn Tennis Association (LTA) means BT Sport will show the Aegon Classic WTA event played at The Edgbaston Priory Club between June 9th and 15th, plus the Aegon Championships ATP from Queen's during the same week.
Then, between June 16th and 21st, viewers will be able to watch the ATP and WTA Aegon International tournaments unfold at Devonshire Park in Eastbourne.
And on Sunday June 15th, BT Sport will show an all-star line-up of exhibition mixed doubles matches from the Aegon Classic and Aegon Championships.
British Tennis is staging the 'Rally for Bally' in memory of former British number one Elena Baltacha, who recently died from liver cancer.
Andy Murray, Martina Navratilova, Anne Keothavong, Tim Henman and Jamie Murray are all lined up to participate in the charity fundraiser.
Simon Green, Head of BT Sport, commented that viewers are set for a glorious summer of grass court tennis on BT Sport.
"We will be bringing viewers the world’s best players at some of the world’s best grass court tournaments as they prepare for Wimbledon," he stated.
Mr Green added that BT Sport is "honoured" to be able to bring the 'Rally for Bally' to a wider audience, helping British Tennis to celebrate the life and memory of Elena Baltacha, as well as raising funds for extremely worthy causes.
LTA Chief Executive Michael Downey expressed delight at the news BT Sport will bring the tennis tournaments to a bigger audience in 2014.
"This year, the Aegon Classic in Birmingham has been upgraded to a WTA Premier 600 level tournament, with more points, prize money and Top 20 ranked players," he stated.
"It's fitting and exciting that we have a new television partner in BT Sport that will devote more hours of live coverage to the event than ever before."