A third of consumers fail to read the terms and conditions (T&Cs) when signing up for a new broadband deal, a new study indicates.
Research conducted by ISPreview.co.uk found that just 34.3 per cent read all or most of the text, while 32.7 per cent digest 'a small amount' of the information.
Another 32.9 per cent said they never consult the T&Cs when taking out a new broadband subscription.
Part of the reason for this may be the complexity and technical nature of the text.
Of those surveyed by ISPreview.co.uk, 44.9 per cent said their broadband T&Cs are 'hard' to understand, while 46.3 per cent described them as 'average'.
Fewer than one in ten (8.7 per cent) people surveyed described the text as being 'easy' to read through.
The most common gripe with broadband T&Cs is that they are simply too long - with 52.6 per cent saying this is their main concern.
Some 32.2 per cent of respondents raised issue with confusing words and legal jargon, while 8.7 per cent complained about the text size of the small print.