BT has added several new channels to its line-up as part of wider measures to enhance its TV and broadband packages.
The company has announced that customers can choose from four BT packs, with Comedy Central Extra, MTV Music, Lifetime, H2 and Movies 24 all now available to TV viewers.
Under the Starter pack, customers can enjoy subscription free TV, receive a YouView box, and can watch BT Sport at no additional charge.
The Entertainment Starter TV package offers BT Infinity customers a YouView box, through which they can watch 20 premium entertainment channels for an additional £5 a month, with BT Sport again included at no additional charge.
Entertainment Plus - which BT says could save Sky TV and Fibre customers £250 a year by switching - is an extra £10 a month and includes a YouView+ box, 25 premium entertainment channels and BT Sport, and also now includes the BT TV Everywhere App - which was previously only available with the Entertainment Max package.
Speaking of Entertainment Max, that bundle is available exclusively to existing BT TV customers with BT Infinity. and comes with 34 premium entertainment and children's channels, as well as BT Sport, HD Extra and TV Everywhere, for £15 a month.
Customers taking any package can also tailor it by choosing from a range of bolt-ons, including HD Extra from £3 a month and access to Netflix from £5.99 a month, with the first month free.
Standard broadband customers can still take subscription-free Starter with YouView, or for £5 a month they can receive a recordable YouView+ box. A BT spokesman stated: "We are excited to announce the launch of our new BT TV offerings. We have listened to feedback and our new offering has this in mind; compelling content, a box that records and rewinds, and great value for money. As of today, customers will have the choice of four great new BT TV packs."