Pink and the gorgeous new design of the iPhone 5C are a match made in heaven. And with the amazing iOS 7 on board, plus 4G network support and a lovely four-inch Retina Display, this could well be the iPhone you've been waiting for.
Colour is at the heart of the brilliant iPhone 5C. With its eye-catching exterior and matching wallpaper, it stands out from the crowd and makes a statement like no iPhone before or since. And the good news is that it's just vibrant and lively under the shell.
Crammed into the iPhone 5C's lightweight plastic shell, which conceals a robust steel-reinforced frame, is everything that makes the iPhone 5 so great. And a little bit more besides.
In place of the A5 processor that powered the iPhone 5, the iPhone 5C packs a beefier A6 model. That means that whatever you like doing with your iPhone (whether it's playing console-quality games or watching jaw-dropping video), you'll be able to do that much faster.
But don't think for a second that means the processor will drain your battery faster, though. Not only is the A6 processor designed to be super energy-efficient. The iPhone 5C also sports the longest-life battery ever for an iPhone. The result is ten hours browsing, video playback or talk-time on a single full charge.
And just because the 5C is cheaper than the iPhone 5s, doesn't mean it won't offer support for superfast 4G networks. With download speeds that dwarf 3G, you'll be able get hold of music, movies and games in a trice. And, of course, streaming video and music is smoother too.
The iPhone's camera has long been the one to beat when it comes to smartphones. And now it's even better. The iPhone 5C is home to a revamped eight-megapixel iSight camera that delivers stunning images. With a five-element lens and an amazing panorama mode, it's got all sorts of shots covered.
To ensure you get the best image possible, there's an all-new Camera app too. This lets you pick from eight filters to apply to your snaps. Whether you want a vintage look, or want to take a stylish black and white self-portrait, or just make colours more vivid, there's a filter for you.
Of course, it's great at video too. Because the iPhone 5C records 1080HD footage, it brings your mini movies to life as never before. For the first ever, it's also got a 3Xzoom feature that gets you closer to the action. And to help less experienced film-makers, there's video image stabilistion technology on board.
Powering all this is the fantastic, completely revamped iOS 7 operating system. But it doesn't just look better. iOS 7 also introduces improved multi-tasking and the Control Centre feature that lets you get to key settings with a single swipe. Expect enhanced versions of all your favourite apps, such as Safari for better browsing, and AirDrop for easier sharing.
Other features of the iPhone 5C include a new FaceTime HD camera for better video calls, 16GB of storage and a choice of hundreds of thousands of great apps and games from the App Store.