Initial stocks of the new Palm Pre may be very limited, as its manufacturer Palm looks to make the phone more desirable to consumers.
A group of analysts quizzed by the Bloomberg news agency have posited that Palm could limit the initial run of phones to 375,000.
This strategy would be aimed at creating a buzz around the smartphone akin to that which has helped stimulate demand for the Nintendo Wii.
Analyst Hugues de La Vergne said: “It’s important to have a success like selling out. The Pre has to live up to the hype or else they’ll lose their momentum to rival products coming out soon after.”
Palm has yet to name a definite release date for its high-end handset, which features a unique user interface that lets owners locate applications as though they were shuffling through a deck of cards.
The phone is expected to face stiff competition from a new edition of the iPhone as well as the Android-powered HTC Magic, which was released in the UK on Friday on Vodafone.
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