The launch of the iPhone 3G S was met with long queues at retailers all over the UK, as early adopters rushed to get their hands on the latest edition of Apple’s handset.
O2 told the Guardian that footfall at its retail outlets was up tenfold on an average day throughout the weekend.
The network also revealed that the black version of the new mobile phone was the colourway of choice among buyers and was reportedly outselling the white edition by a margin of three to one.
Among the standout features of the new device are a 3.2 megapixel camera, which differs from previous versions in the respect that it is also capable of video recording, as well as voice control and MMS messaging
Owners will also benefit from a speedier user experience, thanks to the incorporation of a faster processor and HSDPA support, as well as improved storage space.
Consumers wishing to avoid queues in O2 stores can order the handset through Top 10 Mobile Phones.
Pending stock shortages, the new mobile phone should arrive at their home within 24 hours of receipt of the order.
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