Although expensive creams are typically used to counteract the ageing process and keep skin looking young, a new iPhone app from dermatologist Dr Greg Pearson could save beauty-conscious consumers money and keep them looking vibrant.
The AcneApp which, as the name suggests, also claims to reduce spots, costs £1.19 and fills the screen with minuscule blue or red lighting whilst the user is chatting on the phone.
In an interview with the New York Times, Dr Pearson claimed that the light emitted helps to destroy bacteria which live on the surface of the skin, as well as promoting the generation of collagen, which is something constantly referenced by manufacturers of beauty creams as being essential.
However, Dr Pearson conceded that his app "would have to go through a lot more clinical study before I could quantify its efficacy".
There have been some professionals who are understandably sceptical as to the capabilities of Dr Pearson's app, with Dr. Macrene Alexiades-Armenakas offering a slightly less rosy perspective on the technology in the same article.
Dr Alexiades-Armenakas said that in clinical trials of this type of technology "it took dozens and I mean dozens – 88 treatments – of the therapy, before we could see any results".
In addition, there are concerns as to the potentially harmful nature of subjecting yourself to ultraviolet light while talking on the iPhone.