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  3. 2010
  4. May
  5. Vodafone scraps unlimited data mobile phone plans

Vodafone scraps unlimited data mobile phone plans

Vodafone scraps unlimited data mobile phone plans

Vodafone will no longer be operating a fair use policy in relation to data use on mobile phones, resulting in potential price rises.

A release from the carrier stated: "We are planning to introduce Out Of Bundle charging for Pay Monthly customers from 1st June 2010. The reason we're introducing these charges is to make it fairer for everyone and to protect our network from data abuse.

"We're introducing a real-time notifications service to be completely transparent about these charges and keep customers in control of their spend. No Out Of Bundle charges will happen this month but they will take effect from 1st June."

Essentially, Vodafone has said that every 500MB that customers use over their allocated allowance will cost £5 for those on monthly contracts that include a data use cap.

If customers do not have any kind of data use arrangement, it will cost them 50p for each 10MB of data that they download in a single day after exceeding a 25MB minimum.

The capabilities of modern smartphones mean that they are only able to reach their potential if they have a fast, inexpensive network connection on hand for data delivery at all times and some observers have criticised Vodafone for taking what is perceived to be a step backwards.

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