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Lonely Planet Android app gets augmented reality

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Lonely Planet Android app gets augmented reality

Android users will be able to experience famous cities through an augmented reality prism, with new apps which are set to be launched by travel guide firm Lonely Planet.

Details about landmarks will be overlaid on them whenever you point your Android smartphone's camera in the right direction, giving you a unique way to discover and explore new locations.

The company has already experimented with augmented reality apps on Android, but the new series of city guides represent a real step forward for the technology.

Matthew Cashmore of Lonely Planet told paidcontent.org: "This is a way of us testing the Android Marketplace. There is potential here. We have 25 guides - if things go well, we will roll out the rest.

"We got three million downloads in 24 hours across the apps we gave for free and the halo effect in to the paid apps was absolutely phenomenal - our paid downloads went through the roof."

Lonely Planet's Android apps will cost in the region of £3.20 and were developed in conjunction with developer Mobilizy.

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