A key Android mover and shaker at Google has expressed disappointment at sales of paid-for apps from the search giant’s official download store, the Android Market.
The last 18 months has seen sales of Android phones explode, with some 300.000 reportedly activated daily. As a result the OS is the fastest growing in the US right now.
However, while consumers are keen to get onboard with the platform, they’re a lot less taken with paying for apps to use on their smarties, it seems.
Addressing developers at a conference in San Francisco, Eric Chu, Android platform manager, confessed that he is “not happy” with how many paid-for apps are being sold.
However, he’s got some plans up his sleeve to turn things around. One improvement in the pipeline is a better way of searching apps via tweaks to the Market ranking algorithm – something that even the most committed Fandroid would concede is long overdue.
Chu also disclosed that in-app payments are on the way too sometime in Q1, opening up scope for lots more DLC for games and the like.