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Branded Android phone by HTC denied by Facebook

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Branded Android phone by HTC denied by Facebook

Facebook has rubbished claims of a branded handset reportedly being developed by Taiwanese smartphone giant HTC.

Rumours of the widely hyped ‘Facebook phone’ have been doing the rounds lately, but the social networking site has been quick to quash the latest gossip with an official statement to the press.

Dan Rose, head of business development with Facebook, said: "The rumours around there being something more to this HTC device are overblown.”

Business daily City AM recently claimed that the phone by HTC “will run on a tweaked version of Google’s Android operating system and will prominently display users’ Facebook messages and news feed on the home screen”.

However, Facebook would have none of the speculation and clarified the handset’s status once and for all.

“This is really just another example of a manufacturer who has taken our public APIs and integrated them into their device in an interesting way”, Rose added.

Asked if the phone would be Facebook branded, Rose replied with a categorical “No”.

Talk of the Facebook phone first emerged with the INQ Cloud Touch, which makes use of Facebook features on the phone’s home screen but is not branded. We are still baffled why a phone needs to be slapped with a Facebook logo at all.

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