iPhone and iPad apps are now up to 25 per cent more expensive, as conditions in the wider economy impact on the UK’s most popular application market.
Under the new pricing regimen, apps previously priced £3.99 are now £4.99. Meanwhile, entry-level titles that had been 59p are now 69p.
Mystifyingly, and we’ll admit that our understanding of global money markets and economic tides isn’t all it might be, apps in the App Store’s middle pricing tier of £2.99 remain at that price point.
The changes follow Apple adjusting the minimum price bands for the wares on offer at its download markets across the globe in response to “changes in foreign exchange rates and local tax laws”.
This means that while the UK feels the sting of higher asking prices, in other territories, such as Australia, charges have actually fallen.
News of developments comes after smartphone apps were last year added to the basket of goods used to calculate UK inflation for the first time ever.
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