Ninendo will continue to resist pressure to develop iPhone games, the company’s president has revealed, despite worse than expected sales for the 3DS.
Rumours that Ninty could cross the OS divide and develop casual games for iPhones and iPads first surfaced back in July. The speculation prompted an official denial right from the games-maker’s HQ.
Since then, shareholders in the gaming giant have been lobbying for a rethink, fuelled in part by the less than warm welcome its latest handheld got with press and punters alike.
However, any chance that Nintendo will bend to investors’ will have been ruled out by President Satoru Iwata.
In an interview with sober suited Japanese business daily Nikkei, he claimed that Nintendo iPhone games are “absolutely not under consideration” and that short-term profit chasing just isn’t the Ninty way.
He added: “If we did this, Nintendo would cease to be Nintendo.
“It’s probably the correct decision in the sense that the moment we started to release games on smartphones we’d make profits.
“However, I believe my responsibility is not to short term profits, but to Nintendo’s mid and long term competitive strength.”
News of the hardline being taken by Iwata comes amid a sea change in consumers’ gaming habits, as punters shun the rich, involved gameplay of Mario, Zelda et al on dedicated gaming machines in favour of simple, casual games for smartphones a la Angry Birds.
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